Renowned record producer, songwriter, and composer Hilton Wright II '08 has signed an exclusive global administration deal with Warner Chappell Music. In conjunction with this, Seven15 Labs, Wright’s music-centric media company, has inked an exclusive global administration and co-publishing deal, marking the launch of the company's music publishing division.Hilton Wright II, an award-winning, multi-Billboard #1, RIAA platinum writer/producer, has an illustrious career that began in the metro Detroit area. He formed the production duo WrighTrax alongside his cousin, playing a pivotal role in crafting the sound of Big Sean, which helped secure the artist's signing with Kanye West’s G.O.O.D. Music and Def Jam.
Wright’s discography also includes prominent artists such as Mike Posner, Sofia Reyes, and the cast of the hit ABC TV show "black•ish," among others. Wright’s work with brands includes crafting music for Walmart, Jeep, Ford, and Corona. Most recently, Wright produced and co-wrote the Shady Blu (NoName Recordings/Interscope) single “WOW,” which was licensed by ESPN as the theme of women’s college basketball on the SEC Network and by the NFL for a Super Bowl LVIII promo.
Rich Robinson, EVP, Global Sync and Media Original Music, WCM, said: "Hilton is a super talented songwriter who also instinctively understands the visual medium, so it was a no-brainer for us to want to work with him. His ability to collaborate is top drawer, and I know he has a very bright future ahead as a music creator."
Since launching Seven15 Labs, Wright has continued to push the boundaries of what it means to be a songwriter in the new songwriter economy.
The company serves as a creative outlet for his collaborations with artists and brands across all genres and mediums. Last year, Wright led a campaign with The General Auto Insurance, serving as the vocal producer and sound engineer for The General Sound Studio, a professional-grade recording studio housed inside a custom-built vehicle. This campaign, in partnership with Epic Records, brought ten emerging artists to Nashville to get their “big break” from The General.