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    Morehouse Trustee Justin Bayless '07 Authors Best Selling Book Dedicated to Advising Underrepresented Entrepreneurs

    May 21, 2024

    Venture Capitalist Justin Bayless '07 has announced that his first book, “The Journey to Ten Figures: A Guide for the Dark Horse Entrepreneur” has made multiple bestseller lists, selling over 10,000 copies in its first week of launch.

    The book launched nationwide late last month and has earned recognition on both the Amazon bestseller and Barnes and Noble best-seller lists. Bayless wrote the book to inspire others by sharing his unconventional pathway to success. In 2008, Bayless resigned from his position as an investment banker at Morgan Stanley in New York to return to Arizona to help his family’s healthcare business, Bayless Integrated Healthcare. darkhorse

    Over the last 14 years, Bayless Integrated Health Care increased its number of employees from six to 600 — and served 50,000 patients annually. Through his diligent work, Bayless generated a nine-figure evaluation for his company.

    After his time with his family's 40-year-old company, Bayless launched the Founder-In-Residence program in conjunction with The Journey Venture Studios last year. The Phoenix-based program distributes $110k each to diverse entrepreneurs making innovations in the healthcare space. He also started Ten Figures, an asset management company founded by Justin Bayless that works exclusively with minority and women founders in early-stage healthcare companies. Additionally, plans are in the works to launch a new healthcare company under his family’s name.

    “This book is all about learning to bet on yourself and forging your own path,” said Justin Bayless, who serves as president of The Journey Venture Studios along with founder and CEO of Ten Figures. “I had to make a really difficult decision leaving Wall Street when I did. I want everyone to know there is no one pathway to success in life.”

    Bayless says the lessons in this book are universal. He hopes readers can take away the messages of resilience, fighting against the odds and making a difference in one's community. The book can be purchased on Amazon and at Barnes & Noble. For more information, please visit

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